Wednesday, April 08, 2015

April 8, 2015--Finally the Final Four

Others can focus on the last few games where Wisconsin defeated odds-on-favorite Kentucky and then lost to Duke in the final. I will continue to pay attention to the hypocrisy surrounding big-time college sports and the money that doesn't get to the student-athletes without whom there would be no show.

Most of the money--mainly TV money--goes to fund the schools' athletic programs and the coaches. Especially coaches such as Kentucky's John Calipari and Duke's Mike Krzyewski, Coach K.

Coach K pockets a cool $7 million plus tons more for endorsements and bonuses for getting his team to the Final Four. In Duke's case, almost an annual event.

Coach Capillary (as I'm sure my mother would call him) does even better. He gets about the same base salary as Krzyewski and then receives another $3 million or so for going along with the university's endorsement contracts. Endorsements for everything from sneakers to "official" beverages. Using and not paying for campus facilities, he runs an annual summer basketball camp in a deal that allows him to keep all the income. His Final Four bonus is close to another half mill. Then he gets annual signing bonuses of $1.25 million when he agree to return for another season.

Not bad for a job that involves coaching overgrown boys to run around in their underwear while tossing or slamming a ball through a hoop.

Do not despair for the Wisconsin coach, Bo Ryan. In a state where the governor, Scott Walker, has turned himself into a national political figure by beating up on state employees, state employee Ryan pockets at least $3 million a season. The university chancellor? She makes about $500,000. She obviously needs a new agent.

Something is out of whack. What did the Romans call it? Panem et Circenses? Bread and Circuses? They had it about right.  As a nation we're doing pretty well with the circenses, less good with the panem.

John Calipari

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